Make the product the point.
Bring product images and a clear idea. Shape them into an ad made for the feed.
20-second ad for our camera. Show the grip and finish on the product.Why this format?
A still can show how a product looks. Video can show how it feels to use and why it matters.
From brief to first cut.
Review the first cut, then change what needs work.
- 01
Write the brief
Describe the product, audience, and one message.
- 02
Add your material
Bring photos, footage, and brand assets.
- 03
Make the cut
Create new shots where needed and edit them with your source material.
- 04
Review the ad
Check product details, claims, and pacing before sharing.
What makes it work.
A clear idea
Lead with the use or detail that makes the product interesting.
One visual style
Keep shots, titles, and transitions working together.
Made for a feed
Keep it short enough to earn attention and clear enough to share.
Common questions.
No. Start with a brief and product images or footage.
That's the goal. Check the product, claims, and final edit before publishing.
Clear photos, short clips, product details, and brand assets.
Make your next film.
Bring a brief and the material you want to use.